Browsing “Johnny Abbate | Jigsaw”

Transforming Agency Operations: A Roadmap to Efficiency and Profitability

Streamlining agency operations through process optimization and technology integration. A detailed roadmap for redefining workflows, evaluating project management tools, and implementing them to increase efficiency and transparency.

The Need for Accessible Websites

Learn why website accessibility matters, how many people are impacted by disabilities, legal requirements to meet accessibility standards, overview of WCAG 2.1 guidelines for levels A, AA and AAA conformance along with tips to make accessible, usable websites that don’t exclude people with disabilities.

Truly Knowing Your Audience through Buyer Personas

In marketing, there’s one rule that trumps all others: know your audience. Many marketers fail to truly understand who they are targeting, resulting in campaigns that flop. How can you ensure your marketing hits the bullseye? The answer is developing detailed buyer personas. What is a Buyer Persona? A buyer persona is a fictional, generalized […]

The Overlooked Role of Privacy Consent Management for Healthcare Industry Websites

Learn how we carefully manage your privacy. Read about the data we collect, how we use it to improve your experience and the consent options we provide to honor your preferences.

How to Build a Website That Converts Visitors into Leads

Want to build a website that attracts and converts visitors? Follow these 5 proven tips to create an optimized, user-friendly site that turns visitors into leads and sales.