Browsing items tagged “promotional strategy Archives - Jigsaw, LLC”

Is focusing on coupon-clickers the right strategy?

The Urban Dictionary defines Groupon Anxiety as: the preoccupation and feeling of anxiousness and not being able to sleep knowing that a new Groupon will be released after 1am. I define it as the knowledge that too many small businesses are launching these promotions without thoroughly evaluating both the upside and the downside risk. Hence, […]